The accessibility of reaching and consuming content through various touch points has left marketers scratching their heads in a constant battle to keep...
Das A/B Testing auf Websites hat einmal umfangreiche, technische Kenntnisse gefordert. Durch neuartige Tools, die das A/B Testing radikal vereinfachen,...
Enterprises in the high-tech industry continue to prioritise market share, revenue growth, cost containment and efficiency as they face the challenges...
Today’s digital fluent customers have high expectations and are the least loyal of all groups. Great CX is the key to retaining digital-fluent customers...
As any marketer can tell you, few things are as effective in the sales process as human-to-human engagement. Which is why, even in the world of digital...
Since the pandemic, marketers have realized that keeping up with the latest marketing trends is critical for the success of their marketing campaigns....
When the pandemic forced a seemingly overnight exodus from in-person to online, consumers and businesses were thrust five years forward in digital adoption....
Your customer data is a strategic asset that can drive competitive advantage. When you fuel customer engagement initiatives with trusted, governed, and...
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