The Ultimate CX Agent Guide
Customers have embraced technology to manage all aspects of daily lives, setting off a digital disruption that forever changed how businesses interact...
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Published: Sep 27, 2021
How to Build a World-Class Sales Organisation
Your salespeople are spending too much time doing paperwork and not enough time selling. They can’t get the information they need when they’re...
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Five Upgrades to Undertake Now to Improve Your Company’s Intranet
Nearly every enterprise has some form of an intranet, but how many view it as a strategic business tool, investing levels of budget and resources similar...
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Published: Oct 14, 2021
The consumer mobile landscape in the Nordics
The Nordic Mobile Telephony (NMT) was the world’s first automatic mobile phone system, and launched as early as 1981, leading to rapid demand for...
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How to Elevate Sales Team Performance: Applying the CSO Insights Sales Relationship/Process Matrix
One of the top challenges facing sales as a profession is a lack of standard terminology. Common terms such as “close rate” and “preferred...
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Published: Jan 19, 2023
Unlocking Direct-to-Consumer Relationships in CPG
From cleaning products to cooking sauces, instant coffee to ice cream, shower gel to soft drinks, CPG brands manufacture the trusted products that touch...
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Published: Aug 02, 2022
Let’s Talk Marketing Insight - The Optimization Opportunities for CPGs
It’s time to turn data into action, and move from hindsight, to insight.
CPG marketing teams today are expected to do it all. But...
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Choosing The Best UGC Management Tool For Automotive
Record global automotive sales are expected in 2017 after sales accelerated towards the end of 2016. Thanks to economic recovery, competitive finance options...
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Published: Jan 21, 2022
The Three Customer Service Megatrends In 2021: Post-Pandemic Customer Service Excellence
The COVID-19 pandemic shed light on the need for contact centre modernisation to provide seamless customer experiences and to eliminate repetitive tasks....
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Published: Jan 24, 2023
Zero Party Data Revolution in Ecommerce
No AI or Machine Learning will ever know the customers better, than they know themselves.
Many marketing professionals...
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Why website personalization matters Lars Birkholm Petersen, Sitecore
There is a lot of buzz going on around personalization in the online world, such as how to use it, does it matter, won’t the visitor be suspicious...
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A/B Testing 1mal1: Wie Sie Ihr Unternehmen mit A/B Testing nach ganz vorne bringen
Das A/B Testing auf Websites hat einmal umfangreiche, technische Kenntnisse gefordert. Durch neuartige Tools, die das A/B Testing radikal vereinfachen,...
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Published: Oct 21, 2021
New Data! 2021 Paid Search Advertising Benchmarks for Every Industry
In today's day and age, when we want to buy something, our knee-jerk reaction is to head to Google (or whatever search engine we use). Whether...
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Automate vs. Outsource: Finding the Right Approach to Leave Administration
Leave administration is one of the most challenging aspects of workforce management and an area that continues to become more complicated as leave regulations—and...
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