Consumer Analytics | IT Corporate

Published: Aug 10, 2023

What creative leaders need to consider in a brand refresh.

You’re at your desk reviewing your emails, and getting ready to kickstart a new design project tomorrow. You’ve read over the project brief,...

Published: Aug 10, 2023

Here’s why leadership should care about company fonts.

You’ve been there before: there’s a new tool or system that could be useful for your organization or company, and now it’s up to you,...

Published: Aug 10, 2023

What fonts make us feel

We’ve all had an experience like this: You get an offer to refinance your mortgage or perhaps switch to a new insurance company. It seems legitimate...

Published: Jun 08, 2023

The truth about Adobe data, insights, and audience solutions

Three misconceptions that shouldn’t keep you from delivering a superior customer experience. Adobe data, insights, and audience solutions...

Published: Sep 22, 2023

How WhatsApp Can Help Power Global Marketing Strategies

How Messaging Can Help Power Global Marketing Strategies to Unlock New Customers Around the World The key to expanding your business internationally...

Published: Aug 10, 2023

Your guide to consistent, powerful, and meaningful branding.

In the words of Monotype Creative Director, Charles Nix, “Branding is always happening. There are no static brands.” And because brands are...

Published: Aug 03, 2023

Delivering Secure Financial Services for Your Customers in the Cloud

How financial firms build stellar experiences in the cloud. From ordering takeout on an app to joining video calls, the way your customers work...

Published: Aug 10, 2023

What fonts make us feel

We’ve all had an experience like this: You get an offer to refinance your mortgage or perhaps switch to a new insurance company. It seems legitimate...

Published: Sep 21, 2023

Make journey mapping your secret to outstanding customer service

Giving customers exceptional experiences is key for any organisation that wants to succeed and grow in today’s competitive environment....

Published: Mar 21, 2023

Data, Insight, Action: Machine Learning & AI for Marketing Analytics

It’s easy to see the potential in artificial intelligence (AI) and machine learning (ML) for data analysis. Your team can use these tools to surface...