Marketing Analytics Whitepapers

Published: Mar 21, 2023

Data, Insight, Action: Machine Learning & AI for Marketing Analytics

It’s easy to see the potential in artificial intelligence (AI) and machine learning (ML) for data analysis. Your team can use these tools to surface...

Published: Sep 22, 2023

How Messaging Can Help Power Global Marketing Strategies to Unlock New Customers Around the World

The United States isn’t the only market where customers love to shop online—it’s not even the biggest. Currently, the largest ecommerce...

Published: Jul 11, 2023

The Future of Generative AI: An Analysis of the Leaders, Opportunities, and Threats

The likes of ChatGPT, Stable Diffusion, Dall-E, and Midjourney have awakened the business world to generative AI (genAI). While startups race to build...

Published: Jun 08, 2023

The truth about Adobe data, insights, and audience solutions

Three misconceptions that shouldn’t keep you from delivering a superior customer experience. Adobe data, insights, and audience solutions...

Published: Aug 10, 2023

Your guide to consistent, powerful, and meaningful branding.

In the words of Monotype Creative Director, Charles Nix, “Branding is always happening. There are no static brands.” And because brands are...

Published: Aug 15, 2023

14 influencer marketing benefits that’ll help boost ecommerce sales

Did you know businesses get an ROI of $4.87 for every $1 spent on influencer marketing? If you’ve been unsure about working with influencers,...

Published: Jun 23, 2023

Think BIG: Designing an RPA Strategy That Works

With market leaders automating 2-5x more work than their lagging competitors, it’s time to eliminate boring, repetitive tasks for your teams with...

Published: Jun 23, 2023

Think BIG: Designing an RPA Strategy That Works

With market leaders automating 2-5x more work than their lagging competitors, it’s time to eliminate boring, repetitive tasks for your teams with...

Published: Aug 10, 2023

What creative leaders need to consider in a brand refresh.

You’re at your desk reviewing your emails, and getting ready to kickstart a new design project tomorrow. You’ve read over the project brief,...

Published: Aug 10, 2023

What fonts make us feel

We’ve all had an experience like this: You get an offer to refinance your mortgage or perhaps switch to a new insurance company. It seems legitimate...

Published: Jun 23, 2023

Customer Operations for Dummies

Customers want answers to their issues and requests yesterday. So how can you empower your teams to deliver proactive service? Get Customer Operations...

Published: Sep 22, 2023

You’re Spending Billions on Ads— Time to Maximize Your Spend with Messaging

Global digital ad spending is predicted to exceed $645 billion by 2024 (Small Biz Genius, 2022). This massive number comes from a recent 2022 study,...

Published: Sep 11, 2023

The Overwhelmed Marketer's Guide to Scaling Brand Experiences

Are you feeling overwhelmed by the process of growing your brand? This helpful guide provides step-by-step instructions for getting your brand experience...

Published: Aug 10, 2023

What fonts make us feel

We’ve all had an experience like this: You get an offer to refinance your mortgage or perhaps switch to a new insurance company. It seems legitimate...

Marketing Analytics

Data, Insight, Action: Machine Learning & AI for Marketing Analytics

How Messaging Can Help Power Global Marketing Strategies to Unlock New Customers Around the World

The Future of Generative AI: An Analysis of the Leaders, Opportunities, and Threats

The truth about Adobe data, insights, and audience solutions

Your guide to consistent, powerful, and meaningful branding.

14 influencer marketing benefits that’ll help boost ecommerce sales

Think BIG: Designing an RPA Strategy That Works

Think BIG: Designing an RPA Strategy That Works

What creative leaders need to consider in a brand refresh.

What fonts make us feel

Customer Operations for Dummies

You’re Spending Billions on Ads— Time to Maximize Your Spend with Messaging

The Overwhelmed Marketer's Guide to Scaling Brand Experiences

What fonts make us feel

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