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Why Should I Read The Definitive Guide to Lead Scoring?
Lead scoring provides sales with more qualified leads, giving your organisation a better way to use your high-value human resources. It’s a great way to improve your sales team’s conversion rates and increase revenue.
This guide will help companies...
Published: Jun 09, 2020
More than ever, now is the time, to connect with your target audience and to provide them with educational content and solution-based collateral.
During these unprecedented times it is important for businesses to now review their tactics for reaching their target audiences, it is also important to maintain...
Published: May 15, 2020
Digital Transformation is the process by which enterprises adapt to or drive disruptive changes in their operations, customers and markets. Many organisations are scaling initial Digital Transformation programmes to enterprise-wide, integrated initiatives.
To scale efficiently and effectively, companies...
Published: Jul 09, 2020
No matter how much data you have about your customers, you can only understand what they need and expect by turning that data into a single, actionable 360-degree view.
Unlock the context and insight in your customer data with “Power Superior Customer Experience with an Intelligent Data Catalog.” This...
Published: Sep 16, 2020
In just a few short months, the global COVID-19 pandemic has disrupted the way we work and live. Organisations in Western Europe are adjusting to that new normal by adopting collaboration and productivity technologies to continue operating in this virtual environment. As they enter a recovery phase, a number of these technologies...
Published: Sep 28, 2020
In just a few short months, the global COVID-19 pandemic has disrupted the way we work and live. Organisations in Western Europe are adjusting to that new normal by adopting collaboration and productivity technologies to continue operating in this virtual environment. As they enter a recovery phase, a number of these technologies...
Published: Sep 28, 2020
As any marketer can tell you, few things are as effective in the sales process as human-to-human engagement. Which is why, even in the world of digital marketing, in-person events rank as the No. 1 demand gen tactic. But, with increased travel restrictions and budgets requiring data-backed ROI, event marketers are looking...
Published: Aug 24, 2020
If you are on the hunt for a Digital Asset Management (DAM) solution, you have probably already done your research regarding vendor selection. Moreover, you are probably at the stage where you have realised that all vendors offer different features geared towards meeting different requirements.
This comparison guide...
Published: Jun 22, 2020
Creating positive, seamless enrolment experiences for your customers can be mission critical to your overall business success. But enrollment form creation and management becomes increasingly complex as the number of forms you deal with grows, especially if you’re competing in a regulated industry.
Every organisation...
Published: Jul 29, 2020
Dans un univers digital où chaque campagne et chaque expérience client peuvent faire l’objet d’un suivi, il est impératif que les responsables marketing disposent de données attestant de l’efficacité des actions engagées. Si vous n’êtes pas en mesure...
Published: May 12, 2020
Delivering relevant, timely, personalised customer experiences is no longer just a competitive advantage – it's expected. But many marketers struggle to make the leap to sophisticated, scalable, and effective strategy that reaches specifically targeted customers.
"A Marketer’s Guide to Customer...
Published: Sep 16, 2020
Electronic signatures have gone mainstream. Research for this report found that the technology is now being used by the majority of businesses.
There are broadly two types of electronic signatures. Electronic signatures (or ‘e-signatures’) indicate acceptance of an agreement or a record. Digital signatures...
Published: Jul 09, 2020
Elektronische Signaturen sind mittlerweile Mainstream. Recherchen im Rahmen dieses Berichts haben ergeben, dass diese Technologie heute von einem Großteil der Unternehmen verwendet wird.
Allgemein gibt es zwei Arten der elektronischen Signatur. Elektronische Signaturen (E-Signaturen) beziehen sich auf jeden...
Published: Sep 17, 2020
How Five Leading Canadian Companies Engage Audiences in a Work-from-Home World.
The threat of COVID-19 has caused companies to quickly switch to remote working, with almost anyone who can work at home being asked to do so. However, the sudden mass move to distributed working will have lasting impacts, even...
Published: Aug 27, 2020
Whether you are working in marketing, communications, training, or any other line of business, you have access to a number of technologies and tools that would have been unthinkable just a decade ago. Almost any channel offers the potential to reach an audience anywhere and at any time.
We believe that great webinars...
Published: May 12, 2020
The global pandemic and impact of lockdown has been a massive shock to the economy and to our daily lives. While a “new normal” is developing, the continuation of disruption seems a certainty for some time to come.
Ingenuity and adaptability will be the critical factors that decide the fate of organisations....
Published: Jul 16, 2020