Modern Marketing Essentials Guide to Data Management
This resource is published by Oracle
The sheer volume of marketing information available today is nearly impossible to sift through, and it can be hard to decide how to allocate your valuable time. Ain’t nobody got time for that. We’ve got marketing magic to make!
The Modern Marketing Essentials gives marketing leaders and practitioners the opportunity to supplement their existing marketing strategies with helpful insights into the topics you hear marketers must know about—and more importantly those that are affecting your bottom line.
Marketing Analytics, Marketing Strategy, Customer Analytics, Customer Relationship, Consumer Analytics, Data Mining, Digital Marketing, Online Marketing, Data-Driven Marketing, Targeting, Display Advertising