Sitecore® Experience Platform™ // Financial services
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Digital media has enabled financial services organizations to increase their engagement with customers and move toward providing a more compelling customer experience. According to a global survey by Ernst and Young,¹ 86% of consumers now use online banking, with 60% accessing their banking data via a mobile device. Effective, efficient online banking is a necessity in today’s world, and the next step for financial services organizations is to advance beyond transactional traffic and build a deeper relationship with their customers across all channels. But how is this achieved? Here are four aspects to consider.
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