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CANDDi

Choices in Marketing Automation

This resource is published by CANDDi

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The term marketing automation is deceptive – it suggests a clean, intuitive and straightforward way of generating, monitoring and cultivating your customer base. In reality it is often complex, with many disparate facets that need management an investment in the form of time, technology and reporting.

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Related categories
Marketing Technology, B2B, Marketing Innovation, Collaboration, Adaptation, Technology, Marketing Technology, Modern Marketing, Segmentation, Marketing Automation, Marketing Automation, Content Marketing, Marketing Strategy, Marketing software, Inbound Marketing, Digital Marketing

 

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