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ON24

How Industry 4.0 Brings Smart Marketing to Manufacturing

Bigger. Better. Faster. Stronger. That’s the premise of Industry 4.0, where new technologies make connections between physical and digital worlds possible. But manufacturing and industrial professionals miss a crucial element of the 4.0 equation: dynamic digital experiences that provide bigger, better and faster...

Published: Mar 02, 2021
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Amplitude

Making the Leap to a Digital-First Enterprise

With the arrival of the new decade came the ultimate catalyst of the digital era. But how are leaders transforming to a digital-first approach to ensure long-term growth? Inside this new report from Harvard Business Review Analytics Services, you’ll find original research and real-world stories that help unpack...

Published: Mar 19, 2021
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Amplitude

Product Analytics for Dummies

Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics to build better product experiences for your customers.  This book explains how product analytics shapes some of the most successful products from brands like IBM, HubSpot, NBC, NerdWallet, and more. Download...

Published: Mar 19, 2021
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ON24

The B2B Marketer's Guide to Scrappy Marketing

As marketers, we can be a picky bunch. In an effort to put our best foot forward, we often use brand guidelines, tone-of-voice documents and documented approval processes. We check and double check our work, asking for everyone to go over a fine-tuned piece of copy. In an age where a print ad, a brochure or a quarterly...

Published: Oct 23, 2020
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SAP

Procurement Excellence

Today’s procurement professionals are bombarded with increasingly complex challenges. They need to manage global supply risk and protect profitability – despite volatile pricing in many supply markets – and contribute new innovations to the business. These are just a few examples of the imperatives they...

Published: May 18, 2013
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Magento

Understanding the Business Value of Your eCommerce Platform

5 ways a high-quality eCommerce platform can drive ROI. You’ll need to carefully define your customer experience. Test it with prospective customers. Choose a new eCommerce platform or expand your existing one. It definitely takes time and money. But the rewards can be great. When you’re shopping...

Published: Feb 19, 2020
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Payscale

compansation challenges for a multi-generational workforce

There are four different generations in the workforce today, each with different philosophies and ideals. As of now, we have the Traditionalists, the Baby Boomers, Generation X, and Generation Y (the Millennials) all working together within the same companies. If keeping up with the needs and desires of all didn’t...

Published: May 01, 2013
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SAP

Infosys: Treating Governance and Compliance Strategically with SAP® Access Control

Stringent management of user access controls and the segregation of duties are becoming a strategic concern for businesses as regulations multiply and compliance becomes more challenging. To adopt best practices for governance and risk management, Infosys, a global IT services company based in India, implemented the SAP®...

Published: Jan 01, 2012
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Adobe

Winning With Superior Customer Experiences

Learn how brands create, optimize, and deliver personalized experiences at scale. The customer experience is changing. Personalized engagement is now king. And as your business scales up and grows, this begins to present several promising opportunities. Businesses of all sizes, whether small, mid-size, or large...

Published: Aug 21, 2019
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SAP

Ploetz + Zeller: Streamlining Process Optimization for Customers with SAP® Workforce Performance Builder

Committed to proactive and professional governance and optimization of customer business processes, Ploetz + Zeller GmbH guides clients through all stages of the business process lifecycle, from design and implementation to optimization and operationalization. As an SAP OEM partner, the company is bundling its Symbio Suite...

Published: Nov 04, 2014
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DocuSign

8 Digital Best Practices for Sales Professionals

Industry experts predict that successful businesses will soon become 100% digital for all transactions. Sales teams that leverage digital technology close more deals faster, improve the customer experience, and gain clear competitive advantages. Sales professionals are most effective when they’re equipped with...

Published: Jul 30, 2019
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StoryStream

Choosing The Best UGC Management Tool For Automotive

Record global automotive sales are expected in 2017 after sales accelerated towards the end of 2016. Thanks to economic recovery, competitive finance options and rising earnings, sales have been boosted and we are seeing a rise in customer confidence. Social media has had a huge, game-changing effect on the automotive...

Published: Oct 03, 2017
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Microsoft

The 4 Pillars of Windows 10 for Enterprise Businesses

Do more, discover innovative devices and protect your business. Watch this short video and discover why Windows 10 scores ten out of ten for productivity.

Published: Jun 07, 2016
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GoToMeeting

The Insider's Guide to Better Online Meetings

If you’ve ever sat through a meeting and felt it was an utter waste of your time, this guide is for you.  It doesn’t matter whether it’s a quick catch-up with a colleague or a regular team get-together: a meeting should be an organised gathering of the right people to serve a...

Published: Sep 07, 2016
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