

Technology in media evolves quickly. Once seen as buzzwords, AI and machine learning (ML) are now crucial functions in a range of media workflows. For corporations in markets such as media and entertainment, education, and ad tech, AI/ML solutions such as AWS Media Intelligence can be especially and exceptionally valuable....
Published: Apr 06, 2022


This eBook covers the six practical steps your organization can take to become data-driven and how other organizations are using data to better customer interactions, improve efficiency, and increase agility.
Published: May 09, 2022


Few industries have changed more during the past decade than consumer packaged goods. In a landscape rocked by an economic crisis, rapid digitalization, and agile competitors bringing products to market quickly, CPG companies have been forced to re-evaluate their strategic innovation priorities.
Published: Mar 30, 2022


Still using manual sales planning processes? Inefficient, slow, and error-prone planning processes hurt performance and miss revenue opportunities. You need effective sales planning to achieve growth goals – because growth doesn’t just happen.
A new report from the Sales Management Association (SMA) drives...
Published: May 04, 2022


A practical guide to effective sales planning, even as market conditions cause you to shift your go-to-market strategy.
Published: May 04, 2022


This eBook covers the benefits of becoming data-driven and the three stages that will get you there. Organizations that are data-driven are reinventing themselves and leading transformation in their specific industries. For organizations to reinvent themselves, they need to be able to quickly get to the truth,...
Published: May 09, 2022


Machine learning is evolving faster than ever – AI and analytics can give you the capabilities to become data-driven. With technology and data playing a bigger role in football than ever, Bundesliga teamed with AWS to create an immersive fan experience. By capturing live in-game data, technology can present...
Published: Apr 06, 2022


This MIT Sloan Management Review Executive Guide covers why culture is the greatest barrier to success, how actioned analytics drive new customer value, and how your organization can build analytics agility to accelerate business impact.
Published: May 09, 2022


Chemical organizations face headwinds on many
fronts. Not only has revenue growth stalled, but more disruptors are entering the market. This represents a real challenge to traditional players in almost every segment of the industry.
Read now to discover how chemical companies achieve their sustainability...
Published: Apr 04, 2022


It’s the first of the month, and you have some bills to pay. You log in to your bank’s website but get an error message when you try to make a payment to a new payee. You initiate a query on a live chat function, but the chatbot keeps referring you to an FAQ guide. You don’t have time for this, so you...
Published: Apr 20, 2022


To truly connect with customers, brands need to work seamlessly across search, social, and eCommerce. By understanding what each channel offers and how they complement each other, advertisers can create a unified customer experience that achieves better results.
Drawing insights from Marin Software’s customer...
Published: Nov 11, 2021


Frank and Mike discuss the business outcomes ServiceNow is achieving through its transformative Sales Performance Management project with Anaplan.
Published: May 04, 2022


Data has the capability to transform your business, but only if it’s collected and processed in the right way. However, many organisations are missing the mark. Machine Learning can help you become data-driven, granting access to real-time, relevant information that drives efficient decision making. AI and analytics...
Published: Apr 06, 2022


How sales and marketing can target better together, using insights to identify and convert high-potential accounts
Are you looking to drive sales performance and guide strategy across revenue teams? Then you might be considering an investment in insights-driven targeting .
Businesses committed to an insights-first...
Published: May 04, 2022